Omega Performance Webinar - Fundamentals of Credit for Small Business

A Two-Day, Live Webinar
Fundamentals of Credit for Small Business
Gain the skills and techniques needed to build a profitable, low-risk small business loan portfolio.

Audience
Small business BDOs, branch management and staff responsible for developing small business lending, Small Business Credit Analyst/Underwriter (entry-level), and Treasury Management staff.

Fundamentals of Credit for Small Business
12:00 PM – 1:30 PM ET
Fee: U.S. $655
November 17 and 19, 2009

Facilitated by
Victoria Martell
Omega Performance's Vice President, Product Manager of Commercial Credit and Sales

Abstract
Many commercial banks and lending organizations have recognized that the small business market is their primary growth market for lending and other bank services such as deposits, electronic banking, and treasury management services. Newly hired business development officers (BDOs) and small business lenders, and those rising through the ranks to small business BDO, lending, and treasury management positions, are often hired for their sales expertise rather than for their knowledge of accounting or business.

However, the conversations that occur with customers and the judgment calls that must be made on the job require them to review company financial statements and understand the client’s business. They must recognize both the opportunities for the bank and the risks, discuss the client's business and needs intelligently, and know what questions to ask in order to gather all the information needed for a sound judgment.

Webinar Overview
In this two-day webinar, you will gain a fundamental knowledge of basic accounting and financial statement structure, including the contents of balance sheet accounts, the components of profit, and the relationships between financial statements. Specific topics covered during Fundamentals of Credit for Small Business include:

Recognizing and being able to duplicate the basic structure of a balance sheet and income statement
Identifying the contents of each major balance sheet account and understanding the links between the balance sheet and income statement
Demonstrating how a business' asset conversion cycles are represented in its financial statements
Identifying the major borrowing causes and estimating the amount of cash needed
Identifying trends in sales, margins, turnover, and fixed assets and recognizing the implications of those trends, including both risks and opportunities
Determining whether a trend represents a source or a use of cash
Identifying key questions to ask the borrower and key information to relay to others within the financial organization

Benefits to Your Organization
Fundamentals of Credit for Small Business helps you:

Increase customer retention through higher customer satisfaction with each interaction
Have better conversations with colleagues about pending deals because you will have a better understanding of the financial risks
Achieve greater job satisfaction due to increased comfort with the more technical requirements of your job
Gain a basic understanding of financial statements and analysis issues needed for success in comprehensive credit training programs

About Our Facilitator
Victoria Martell has been associated with Omega Performance since 1988 and currently manages the company's credit and commercial product lines. She has more than 30 years of experience as a consultant, manager, and executive with major financial institutions. Vicki's responsibilities include strategy, program design and development, sales support, and consulting in all areas of Omega's credit and commercial curriculum. She has facilitated numerous workshops in commercial lending and selling skills.

Fee
U.S. $655 that includes:

One connection to each webinar session (invite colleagues to view with you at your desk or in a conference room for no additional fee)
Unlimited access to the recordings of the two sessions for 45 days

Credit card payments only. You will be prompted for your credit card information when you register. MasterCard, VISA, and American Express are accepted.

Questions about registration or payment? Call Amanda Plaskett at +1.704.672.6046.